Just a brief look at this interesting article. To read the entire article, click on the above link and enjoy your continued development strategies -- from one of the premier resources in the nonprofit sector./sd
"By Raymund Fland
Stephanie Doty"As charities seek to wrap up a fundraising drive, they would be wise to offer donors one way to give rather than lots of options that could cause them to pause too long to deliberate, says a Stanford University marketing professor who just published her latest in a series of studies about how to motivate giving."
Discouraging NP Dysfunction
January 24, 2014
http://creativecommons.org/licenses/by-nc-nd/3.0/
